Meet Cogent Biosciences

Cogent Biosciences, a biotechnology company based in Waltham, Massachusetts, is dedicated to advancing scientific research and improving patient outcomes through innovative therapies. As a company that values its people as much as its mission, Cogent sought a way to enhance employee engagement and create a welcoming environment for new hires. To achieve this, they turned to SwagUp to provide a range of high-quality, customized swag that would resonate with employees and build a sense of connection—without the hassle of managing inventory.

Elizabeth Howard, People Generalist at Cogent Biosciences, was focused on creating a positive employee experience that reflected the company’s values and culture. To help make that happen, she partnered with SwagUp to design and deliver fun, personalized swag that spoke to everyone in the organization.

Building Employee Engagement

Cogent’s primary goal was to make employees feel appreciated and connected, especially new hires. With a growing workforce, the company recognized the need for a welcoming and engaging onboarding experience. SwagUp stepped in to create customized swag boxes that went beyond typical promotional items, adding a personal touch to the onboarding process.

“We needed swag to welcome new employees and keep employee engagement high,” Howard explained. “SwagUp helped us offer well-rounded, thoughtful items that could speak to all employees.” The variety of products allowed Cogent to design swag boxes that were fun, practical, and truly representative of the company’s brand.

The success of this initiative was quickly evident as employees began sharing photos of their swag on the company’s internal social site. This organic excitement not only boosted morale but also reinforced a sense of community within the organization.

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Why SwagUp?

Cogent’s decision to partner with SwagUp was largely driven by the wide variety of products available and the flexibility to create unique swag boxes. For a company focused on making each employee feel valued, having diverse swag options was essential.

“The variety of products and ability to create swag boxes was a huge draw for us,” Howard shared. This allowed Cogent to cater to different tastes and ensure that everyone received something they could use and enjoy.

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The SwagUp Experience

While Howard was impressed with the product selection, she was most surprised by the amount of time it took to brand the items. However, the overall experience with SwagUp, including the support and service provided, exceeded expectations. The combination of thoughtful design and ease of distribution ensured that each swag package was well-received and appreciated by employees.

SwagUp's seamless process allowed Cogent to focus on creating a memorable employee experience without worrying about the logistics of managing inventory. The professional presentation of each swag box reflected Cogent’s commitment to quality and attention to detail, strengthening the company's internal culture.

The Verdict?

For Cogent Biosciences, partnering with SwagUp has been a key element in building a strong sense of community and engagement among employees. SwagUp’s ability to provide a variety of high-quality products, along with the convenience of custom swag boxes, has helped Cogent create a welcoming and connected work environment.

As Cogent continues to grow and make strides in biotechnology, they’re confident that SwagUp will remain an important part of their strategy to foster a positive and engaging company culture.

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