Create a Branded Swag Shop in Minutes
SwagUp Shops let you build self-serve storefronts for teams, customers, and events—fully branded and easy to manage.
You control the experience—from branding and products to access and distribution.


How it Works






Build Your Shop
Design it to look like your brand



Add Your Swag
Include existing inventory or add pre-orders



Let Your Recipients Shop
Send the link or automate delivery. Let users use their credit card, points, or shop credit.



Get Your Payout
Shop earnings are converted directly into SwagUp Points!

Built for Every Type of Swag Program
Employee Stores
Reward teammates with redeemable points and let them choose the merch they actually want from your inventory, making swag more personal while giving you control over budgets and distribution.

Event Swag Stores
Let attendees claim or choose their swag through a branded storefront, before or after your event—streamlining distribution while creating a more engaging experience.

Customer Rewards
Send points or credits customers can redeem for swag, giving them flexibility in what they receive while driving stronger engagement and brand connection.

Company Merch Hubs
Create a central place where teams, partners, or customers can browse and order branded merchandise, keeping everything organized, accessible, and on-brand.



Employee Stores
Reward teammates with redeemable points and let them choose the merch they actually want from your inventory, making swag more personal while giving you control over budgets and distribution.
Event Swag Stores
Let attendees claim or choose their swag through a branded storefront, before or after your event—streamlining distribution while creating a more engaging experience.


Customer Rewards
Send points or credits customers can redeem for swag, giving them flexibility in what they receive while driving stronger engagement and brand connection.
Company Merch Hubs
Create a central place where teams, partners, or customers can browse and order branded merchandise, keeping everything organized, accessible, and on-brand.
Flexible Ways to Pay & Redeem
Offer flexible ways for employees, customers, and event attendees to redeem swag through your branded shop, with options tailored to fit the needs of your audience and program.
Automate Your Swag Shops
SwagUp Shops connect to your systems to automate swag gifting and rewards.
Reward shop points or gift cards for:

New Hires

Post Event Participation

Employee Anniversaries and Recognition

Demo Completions

Customer Loyalty + More!


SwagUp FAQs
How do I set up a SwagUp Shop?
How do I set up a SwagUp Shop?
Do I need a SwagUp membership to use the shop feature?
Do I need a SwagUp membership to use the shop feature?
What types of items can I sell in my SwagUp Shop?
What types of items can I sell in my SwagUp Shop?
Can I customize the look and feel of my shop?
Can I customize the look and feel of my shop?
How do I add products to my shop?
How do I add products to my shop?
How does pricing and payment work?
How does pricing and payment work?
Do I need inventory before launching a shop?
Do I need inventory before launching a shop?
Can I automate swag distribution through my shop?
Can I automate swag distribution through my shop?
Can SwagUp ship shop orders internationally?
Can SwagUp ship shop orders internationally?
How do payouts work?
How do payouts work?
Talk to a Swag Expert
Complete the form and a Swag expert will reach out!
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