Learn how EBIS Software increased brand awareness at industry events and direct mail campaigns with swag.
In this article
"Using Swagup, allowed us to consolidate all of our vendors through a single provider who could create, store and ship."
— David Boroi, Director of Marketing, EBIS Software
Meet EBIS Software
EBIS Software is a leading provider ofaircraft maintenance management software solutions designed to help businessesstreamline their operations and enhance productivity. As a company committed toinnovation and excellence, EBIS Software understands the importance ofmaintaining strong relationships with both clients and employees. A keycomponent of this strategy involves creating memorable experiences at eventsand boosting brand visibility through high-quality branded merchandise.
David Boroi, Director of Marketing atEBIS Software, was tasked with finding a more efficient and impactful way tomanage their swag needs. Previously, the company relied on multiple vendors,which often led to logistical challenges and inconsistent branding. Seeking amore streamlined solution, he turned to SwagUp.
Bringing Brand Awareness to Life
One of EBIS Software’s primary goals wasto increase brand awareness at industry events and through direct mailcampaigns. To achieve this, they created a branded box filled with carefullyselected items to distribute as client and panelist speaker gifts at tradeshows. The boxes, designed to stand out, sparked curiosity and intrigue amongevent attendees.
“We had a branded box with items that webrought to trade shows as client and panelist speaker gifts. People wereintrigued as to what was inside the box and stood out as clients and speakerswalked around with the boxes,” Boroi shared. This clever approach not onlyelevated EBIS Software’s presence at these events but also reinforced theirbrand in a memorable way.
The success of this initiativehighlighted the importance of consistent and well-executed swag. SwagUp playeda crucial role in making this possible by providing a single solution forcreating, storing, and shipping the branded boxes. This consolidation ofservices allowed EBIS Software to focus on their core business, knowing thattheir swag needs were in good hands.
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Why SwagUp?
EBIS Software’s decision to switch toSwagUp was driven by the need for a more efficient and cohesive swag managementsystem. Boroi was particularly drawn to SwagUp’s user-friendly interface andcompetitive pricing.
“The interface looked easy and simple touse and pricing seemed reasonable in the market,” Boroi explained. “UsingSwagUp allowed us to consolidate all of our vendors through a single providerwho could create, store, and ship.”
This transition not only simplified theordering and distribution process but also ensured that EBIS Software couldmaintain a consistent brand image across all their swag-related activities.Whether for events, direct mail campaigns, or internal use, SwagUp provided theflexibility and reliability that EBIS Software needed.
The SwagUp Experience
One of the most surprising aspects ofworking with SwagUp was the smoothness of the ordering process. Boroiappreciated the efficiency and ease with which they could manage their swagneeds.
“The ordering process was smooth,” henoted. This seamless experience was a significant improvement over theirprevious system, where managing multiple vendors often led to delays andcomplications.
In addition to ordering and shipping,EBIS Software has also started exploring SwagUp’s redeem pages for internaluse, further expanding the possibilities of their partnership with SwagUp.
The Verdict?
For EBIS Software, partnering with SwagUphas been a game-changer in how they manage and execute their swag initiatives.By consolidating all their vendors into one, they’ve been able to streamlineoperations, maintain brand consistency, and deliver high-quality experiences totheir clients and employees.
SwagUp’s smooth ordering process,user-friendly interface, and ability to handle everything from creation toshipping have made them an indispensable partner for EBIS Software. As theycontinue to explore new ways to leverage SwagUp’s services, EBIS Software isconfident that this partnership will play a key role in their ongoing effortsto enhance brand awareness and employee engagement.
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